STUDIO PEZ
Essence and connection.
A Brand New Identity
STUDIO PEZ’s new identity infuses a lively essence into the world of architecture, blending technical expertise with human warmth. Named after its founders, Pedro Peña and Daniel Zarhy, the studio embodies their vision and commitment to design.
We embraced this duality, showcasing both the technical vision behind each project and the collaborative, team-driven process. Our goal from the outset was to elevate both perspectives equally.
Precision with a touch of personality
This versatility is reflected in the logo, which comprises “STUDIO” to highlight the technical side and “PEZ” to acknowledge the team, infusing a personal touch.
The layout further emphasizes this division, with a monospaced typeface for technical details and a serif font for a warmer, more inviting feel.
The logo uses a typeface that combines precision with a touch of personality, capturing the essence of their work and design philosophy.
Multifaceted and Dynamic
The resulting website is more than just a showcase of architecture projects; it’s an extension of their identity, designed to connect with their audience and reach new horizons. It reflects who they are and serves as a platform for connection.
Beyond being an archive for displaying projects and architectural philosophy, the website provides a space for presentation and idea exchange, structured to mirror their dual areas of focus. It’s a dynamic and intuitive platform that fosters interaction, presenting a multifaceted approach within a sleek and adaptable interface.